adidas Admits to Over-Investing in Digital Advertising | Nice Kicks
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Eximo Marketing - This is a story many people need to read. The focus on efficiency not effectiveness pushed Adidas into focusing on the wrong thing. It's a fascinating read about what
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adidas: A 2023 Turnaround Story (OTCMKTS:ADDDF) | Seeking Alpha
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領客體育— Adidas花30億買到的教訓：做品牌為何如此艱難？
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Adidas: We over-invested in digital advertising
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adidas Admits to Over-Investing in Digital Advertising | Nice Kicks
Adidas steps away from TV advertising as it targets $4 billion growth
Adidas: We over-invested in digital advertising
Adidas Originals is taking a less-is-more approach to digital - Digiday
Adidas Leans Into Memberships and Beefs Up Digital Hires | Consumer Goods Technology
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Adidas re-focus on marketing EFFECTIVENESS, not efficiency - brandgym
